Don't know what clothes suit you?
"It looked wonderful when I tried it on, but when I got home and tried it on again, for some reason it just didn't feel right."
"I copied an outfit I saw in a magazine or on social media, but when I wear it, something feels off."
Have you ever had an experience like that?
"Because a stylish person was wearing it."
"Because it’s a popular item."
"Because it’s a color I like."
I imagine many people have had the experience where clothes chosen for reasons like these didn't give the impression they had expected.
But that is certainly not because you lack a sense of style, nor is it due to your age.
When clothes don't feel right
Understanding the reason why is the first step toward choosing clothes that are uniquely yours.
Here, we would like to introduce the concepts of "skeleton diagnosis" and "personal color."
What is skeleton diagnosis?
Skeleton diagnosis does not classify body types as "thin" or "fat."
It is a way of thinking that helps you understand the materials and silhouettes that harmonize well with you based on your innate bone structure, how your muscles are distributed, the thickness of your body, and your center of gravity balance.
For example, even with the same white shirt,
- Some people look great in a crisp, stiff shirt.
- Some people naturally suit a soft blouse.
- Some people find their charm is enhanced by a loose, oversized fit.
The difference is thought to be related to your innate skeletal characteristics, not your weight or age.
Generally, it is categorized into three types:
Straight, Wave, and Natural

The important thing is not to fit yourself into a diagnostic result, but to
"Understand why this material or silhouette feels so right."
Skeleton diagnosis is one way to help you know your own appeal and make choosing clothes a little easier.
Linen Tuck Collar Blouse Off White
What is personal color?
When choosing clothes, the first thing many people look at is "color."
"I really like this color somehow."
"I feel like my complexion looks brighter."
Have you ever felt that way?
Personal color is first broadly divided into two categories:
Yellow base (warm tone) and
Blue base (cool tone).
These are not determined by whether your skin is yellow or blue.
They are judged by the harmony with your innate colors, such as your skin, hair, and eyes.
For example, it is said that those whose skin looks brighter and healthier when wearing gold accessories tend to be yellow-based, while those whose clarity is enhanced by silver accessories tend to be blue-based.
Also, while some people find beige or ivory to be a natural fit, others look more beautiful in stark white or bluish gray.
Personal color diagnosis looks at color trends that are likely to harmonize with an individual based on these differences.
Furthermore, the well-known "four seasons" system is a way of dividing these two based on differences in "brightness" and "vividness."

For example, even with the same pink,
some people naturally suit a soft, bluish pink,
while others find that a warm coral pink makes their complexion look brighter.
And even with the same white,
some people find ivory works best,
while others feel that stark white provides more clarity.
This is not about "likes or dislikes."
It is a difference born from the harmony with the colors you were born with.
By knowing your personal color,
"I was just choosing this color for some reason."
The reasons behind that intuition gradually become clear.
When broken down in detail, there are the following 12 types:
①Yellow Base Spring Wave
②Yellow Base Spring Straight
③Yellow Base Spring Natural
④Yellow Base Autumn Straight
⑤Yellow Base Autumn Wave
⑥Yellow Base Autumn Natural
⑦Blue Base Summer / Straight
⑧Blue Base Summer Wave
⑨Blue Base Summer Natural
⑩Blue Base Winter Straight
⑪Blue Base Winter Wave
⑫Blue Base Winter Natural
Is it true that "I'm a Blue Base Summer, so I can only wear these colors"?
"I'm a Blue Base Summer, so lavender is recommended for me."
"I'm a Skeleton Wave, so I should choose high-waisted styles."
We often see information like that.
Of course, there is sound theory behind each one.
But if you use that information as your only standard, it can sometimes make choosing clothes even more difficult.
For instance,
"I'm a Blue Base Summer, so black doesn't suit me."
Some people assume this and avoid black clothing altogether.
But is that really the case?
Even with black, you can make it work by:
Choosing a soft, sheer material
Wearing a brightly colored scarf or accessories near your face
Using it in bags or bottoms, away from your face
Taking such steps makes it much easier to incorporate.
Also, people sometimes say, "I'm a Skeleton Wave, so wide-leg pants don't suit me."
That cannot be said unconditionally, either.
By choosing a material with a nice drape,
positioning the waist a little higher,
or balancing the outfit with your top,
you can wear wide-leg pants beautifully as well.
Diagnosis is for expanding your self-expression
How can I wear that item in a way that is more "me"?
These theories are benchmarks to help you think about those methods.
By knowing why something suits you,
you can confidently try clothes you hadn't chosen before, or wear your favorite items even more beautifully.
Skeleton diagnosis and personal color are not meant to narrow your "choices," but to broaden them.
They are not rules to dictate what you must wear, but reliable concepts to assist you in choosing clothes.
When you think of it that way, choosing clothes becomes much more free.
Small steps you can take today
If you are struggling with choosing clothes right now,
try opening your closet once.
And choose three items that you "find yourself reaching for time and again."
There is surely a common thread among them.
For example,
- Many are made of the same material, such as linen or cotton.
- You choose similar colors like navy or beige.
- Many have a loose silhouette.
- They are mostly pants.
- You have many white shirts.
Don't you see a common thread like that?
It is not a coincidence;
it is the result of you naturally choosing what makes you feel comfortable every day.
Furthermore, if you look at it from the perspective of,
"What kind of shoes do I usually pair with these clothes?"
"Are my accessories mostly silver? Or gold?"
you will gradually begin to see the core of your personal style.
Your closet is filled with clues that tell you about yourself.
Cotton Hand-Printed Pajamas Orange Iris
There is a reason for "likes"
When standing in the shop, I notice that there are mysterious commonalities in how people choose clothes.
There are those who say, "I make sure never to wear black,"
and others who laugh and say, "Before I knew it, my closet was full of nothing but basic colors."
People who love stripes and have many items with that pattern.
Those who look at the material first when searching for new clothes.
Those who are not bound by anything and follow their intuition.
It really varies.
Everyone has their own reasons for choosing
"Because they are easy to match."
"Because they make me feel calm."
"Because they feel safe."
"Because I feel good wearing them."
Even though the criteria for choosing are different, when I listen to our customers, there is one common thread.
That is,
they are naturally choosing what they feel comfortable in.
It seems that while we might think we are choosing colors, materials, and patterns with our heads, it is often our senses that react first.
Therefore, it is not strange at all for similar types of clothes to increase in your closet.
Rather, it might be proof that your individual style is gradually taking shape.
Choosing the same color again
I often hear stories like this as well.
"My family asked me, 'Did you buy clothes in that same color again?'"
"I came here determined to choose a different color this time."
They say this, look around the store, try on various things, but in the end, they still choose their favorite color.
Many people wryly smile and say, "In the end, I chose the same color again."
At times like that, we tell them,
"Things you love just naturally gather together."
Just as your favorite books, tableware, and music gradually increase around you, we believe it is only natural for the clothes you are drawn to to gather together as well.
"Likes" tell you about yourself
Of course, by challenging yourself with a different type of clothing than usual, you might discover a new version of yourself.
However, there is no need to force yourself to distance yourself from what you "like" just because you are seeking change.
There is a reason why you reach for the same clothes over and over.
Comfort.
Lifestyle.
The experience you have built up to this point.
And your innate skeletal structure and the colors that harmonize with you.
Perhaps it is the overlapping of these various elements that gradually shapes an outfit that you feel is "like you."
That is why,
knowing your own "likes" also leads to knowing yourself.
The personal color and skeleton diagnosis I’ve discussed here are not about chasing results.
It is important to look good.
It is also important to feel like yourself.
An outfit where those two overlap is the one you will put on and think, "I really do love this piece."
And that piece will surely become one that stays with you for a long time, regardless of changing trends or the passing of years.
Linen Boat Neck Sleeveless Pullover

